Your Stand

Life Instyle and Kids Instyle stand inclusions -

• White art panel back wall (2.4m high x 40mm thick x 1m linear panels)
  
• 50cm wide support return on each side
  
• 1 x 300 watt arm light per 1.5m (additional lights can be ordered)
• 1 X A3 sign affixed to the side returns on each end of your stand (includes company name and stand number)
• NO SIDE WALLS
• Please note the depth of your stand will be either 2m, 2.5m or 3m, if you are unsure of the depth of your stand please contact your Account Manager

SUPPORT NIBS

Stands longer than 3m will require a 50cm wide support nib for every 3m of walling to help reinforce the wall. In some cases this can be removed dependent on the stand configuration within your block. A nib notification email will be sent to all exhibitors notifying them of the location of nibs within their stand once the build plans for the event have been finalised. Support nibs cannot be removed unless approved and signed by the official contractor only.

SIDE WALLS ARE NOT INCLUDED BUT CAN BE ORDERED AS AN OPTIONAL EXTRA

• Side walls are 1.5m in height and 16mm thick
• A 50cm wide support nib will sit at the end of the wall to keep it from falling down
• When neighbours order the same wall you will each be refunded 50% of the cost (post event).
• You CANNOT use a neighbours side wall (ie attach to, lean on, decorate) unless you have also ordered and paid for it through the Expoconnect portal in Task 8.
• You will be charged post event if you do so.
• YOU ARE NOT PERMITTED TO BUILD YOUR OWN SIDE WALLS
   

WHICH SIDE IS WHICH?

When ordering side walls imagine yourself standing inside your stand with your back against the back wall, facing out to determine which side is left or right.

Knowing what to put where and all the do’s and don’ts of building the perfect stand can be a bit daunting. Don’t worry, we have an easy to use guide for creating the best space for you to showcase your brand and engage with eager visitors.

Knowing what to put where and all the do’s and don’ts of building the perfect stand can be a bit daunting. Don’t worry, we have an easy to use guide for creating the best space for you to showcase your brand and engage with eager visitors.

DO YOU WANT MORE LIGHT?

In addition to the venue’s own ceiling lights, all stand packages (excluding space only) are inclusive of 1x300w arm light per 1.5m. The number of lights is dependent on stand size as shown in the table. If you feel you will require more you can order extra.

Stand Length              Lights 
3-4 m                           2 lights

5 m                              3 lights

6-7 m                           4 lights

8m                               5 lights    

9-10 m                         6 lights

11m                             7 lights        

12 m                            8 lights

WILL YOU BE REQUIRING POWER?

If you wish to plug in any electrical items such as lighting, a laptop, phone charger etc, you will need to order power. There are 2 options;

• 4AMP – suitable for one item only
• 10AMP – suitable for 2-3 items at the same time.

Power and extra lighting can be ordered through the Exponet portal in Task 8 of the Exhibitor Hub.

• Life Instyle is dedicated to presenting a balanced mix of fresh, unique, and contemporary products that reflect style, design, and innovation whilst avoiding the ‘mainstream’, with an emphasis on Australian design and manufactured and attracting buyers and trendsetters looking for products they cannot get at mass market exhibitions.
• Only brands/product ranges approved by Life Instyle can be displayed on exhibitor stands.
• Should you launch/acquire a new brand you must get approval prior to the event from your Life Instyle account manager.
• Selection is based on the premise that the product/brand/design is unique to the market and that no other exhibitor at that Life Instyle edition carries anything similar (this is subject to Life Instyle’s discretion).
• Plagiarism of other exhibitors’ products is not accepted and exhibitors are reminded of their signed terms and conditions where they assert that they own or license the IP to their displayed products.
• A minimum of 40% of products on the exhibitor’s stand must be new for that season/year to ensure buyers can see a level of variety and change amongst product offerings.

• Any custom stands or stands with custom elements such as overhead structures must submit a plan for approval 6 weeks prior to arriving onsite. Stand designs can be uploaded via Task 7 in the Exhibitor Hub.
• Stand designs must be of a creative standard that reflects the Life Instyle experience and ensures the unique feel loved by the community who attend and buy at the event.
• Signage and branding must be of a professional quality and installation. Use of posters pop-up banners etc. is not permitted.
• Try to think outside the box when it comes to how your product is displayed – is there an alternative to traditional exhibition style furniture, shelves, tables or cabinets?
• The display must not be over-crowded with products and should have ample room for buyers to move freely and conduct business within the stand.
• Exhibitors must keep within the designated space contracted. Use of any surrounding aisle space to display products is not permitted. This is both a design criteria and a WH&S requirement.
• Products, props, shelving units etc CANNOT be displayed above the wall height to protect visibility for buyers across the exhibition floor as well as neighboring exhibitor sightlines. Height restrictions are strictly 2.4m against the back wall and 1.5m on the sides.
• The product should be merchandised to reflect the range and brand story to provide buyers with inspiration on how the product can be displayed in their own stores.
• Use of props is encouraged, as well as the services of styling/merchandising professionals if you are unsure of how to make the most of your stand.
• Stand designs must be updated each year to ensure the show does not become stale and that buyers feel as though they are experiencing something new every time. Exhibitors cannot use the same stand design for more than 2 shows in a row.
• It is essential to respect the venue. Any damage caused to the venue property, floors, poles etc. will be photographed and recorded by the organisers and/or the venue, and reparation costs will be on-charged to the offender.
• Failure to adhere to the above may result in having to make last minute stand changes on site (at the exhibitor’s cost). If you are unsure that your stand design fits within the above criteria, please contact a member of the Life Instyle team to discuss.

• Exhibitors must have a logo.
• Exhibitor websites must be of professional production standards and updated regularly.
• Images for use in all Life Instyle publications including the Digital Look Book, Handbook, Online Exhibitor Directory, and Blog must be of a professional standard, either shot by a photographer or using a professional-level camera. Images taken on mobile phones or ripped from websites will not be accepted.
• Product images should be either styled/in-situ or deep-etched/on a white background.
• Images must be supplied as high resolution print files unless specified otherwise.
• No additional branding or text is to appear on submitted images unless it is part of the actual product itself.
• Exhibitors must use new images for each event. Repetition of images from a previous issue of the publication will not be accepted.
• Life Instyle has the right to refuse images/artwork that do not meet the above standards.

• The retail and design communities come to Life Instyle to source fresh, new or bespoke products and it is important to both you the exhibitor and us that we ensure the brand offering meets these needs. To enable this, the curation process listed below has been implemented to measure exhibitor suitability and eligibility.
• All stands will be photographed at each event edition for review against the Life Instyle standards and criteria above and to assess whether the exhibitor continues to be eligible to exhibit at future events.
• Should there be any concerns regarding suitability/eligibility the exhibitor will be notified by email and /or phone call to discuss the areas for review.
• The exhibitor has the right to reply in writing within 2 weeks of communication.
• Taking into consideration the exhibitor response, further assessment will be made (where appropriate by an external committee) and the final decision of suitability to exhibit at future editions will be communicated by the LIS team no later than 2 weeks from receipt of the exhibitor’s email. Life Instyle reserves the right to waive any of the criteria stated in the exhibitor standards and criteria document at its discretion and/ or amend or reject any product or service which is inconsistent with the exhibitor standards and criteria document.
• The decision of the Life Instyle curation team once communicated to the exhibitor is final and is not subject to dispute. All exhibitors must accept that exhibiting at one event does not guarantee a stand at future events if they have not satisfied the curation process.
• In the instance that an exhibitor does not satisfy the Life Instyle standards and criteria or the exhibitor decides that their commercial objectives have become more focused on a mainstream audience the Life Instyle team will be happy to facilitate a transition to the Reed Gift Fairs.

• All items that you require for exhibiting must be delivered before the show opens or after the show closes each day. Please note that RX staff will not sign for deliveries.
• All stands must be fully staffed, operational and exhibits displayed to visitors during the open times of the exhibition.

• The exhibitor may not undertake, or cause to be undertaken, any activity which, in the opinion of RX Global, is likely to cause any annoyance to visitors or other exhibitors. In particular, audio visual display equipment must be positioned and the sound level so adjusted as to comply with these requirements. The maximum permissible total sound level in any area of the show is 70dB (slow), measurable at a distance of 3m from the source of the sound using directional decibel meter.

• All activities of exhibitors and their staff must be confined to the stand site allocated. No advertising or canvassing for business may take place elsewhere in the exhibition area, without prior approval from Life Instyle.

• Exhibitors must maintain a high level of respect and professionalism in all interactions, both verbal and written.
• Communication should be courteous, considerate, and aligned with the standards expected at a professional business event. This includes but is not limited to respecting the intellectual property/copyright of other exhibitors’ products and not engaging in slander or defamation. Whilst RX does not take responsibility for this, court orders or injunctions will be upheld and allegations will be reviewed as part of the ongoing curation process.
• All engagement with attendees and other exhibitors should contribute to a positive and productive environment, fostering mutual respect.
• We ask all exhibitors to take responsibility and accountability for their own behaviour and co-operate with investigations or other process in relation to any such conduct complaint.
• Exhibitors must not use any surrounding aisle space to display product. This is a WH&S requirement.
• Exhibitors must make themselves known when visiting another Exhibitor's stand and not enter without an invitation from the stand holder.
• In the event an exhibitor is also a buyer, this must be disclosed to the stand holder.
• At no time can an exhibitor remove material from another exhibitor's stand.
• No photographs or video/filming are to be taken of stands or products. Exhibitors must respect the time, effort and expense taken on exhibits by their fellow exhibitors.
• Do not continue with business after the show hours. We need to ensure all visitors and exhibitors have vacated the premises to ensure general security of the exhibition.
• To ensure that visitation is not diluted with personal shoppers, cash sales of display stock are only permitted on the last day of the event. At show closing time, the venue will become a work site and no access will be given to buyers to pick up purchased products. Please arrange alternate pick-up or delivery plans for these buyers.
  
  Non-compliance with this code of conduct may result in immediate removal from the event without reimbursement. Our goal is to maintain a positive, respectful experience for all participants, and adherence to these guidelines is essential.

• It is a requirement that all business is conducted on your stand.
• Promotional staff are not allowed to walk the halls or give out any promotional material; they must remain on your stand at all times. 
• No pamphlet drop can be done outside of the contracted exhibiting space.

• No exhibitor is allowed to sub-let or allocate space on their stand to another company without prior consent from Life Instyle.

WALLING

• Exhibitors must provide their own walls. No reliance can be placed on the surrounding stands providing your walls. You must not use the adjoining walls in any way if you stand is joined to another.
• All space only stands must provide walling to a min 2.4m high and ensure the stand built is structurally sound.
• Stand walls that sit on the aisle way must not exceed 6m in length and must have a minimum 3m break/gap for access to the stand to ensure safe traffic flow is maintained across the show. Walling along the perimeter of your stand is subject to approval by RX Operations to ensure line of sight and access is maintained; or the walls are required to sit 1m into the stand space and have the 1m depth between the stand boundary and the wall dressed in the exhibitors brands or products.
• The dimensions and position of your stand will be marked out with tape to show the boundary of your stand. Do not build outside of this perimeter.
• RX will not supply any signage for ‘Space Only' stands. Exhibitors are required to provide their own sign showing their stand number.

HEIGHT RESTRICTIONS

• If your stand is over 2.4m in height:
  • The exhibitor behind you will then be notified by RX and if there are no issues the height of your stand will be approved.
  • It is your responsibility to dress the back of the stand in a clean black or white painted finish panel and at no time can there be attached signage looking over or intruding on other exhibitor’s stands. A minimum of 1 metre clearance from the rear or side neighbouring wall must be met for signage or banners sitting higher than 2.4m. 
• Approval will not be granted to stands over 4m in height until a safe work statement (JSA) indicating the safe work practice of installation/dismantle is supplied and approved by the Venue and RX Operations Manager.
• If your stand includes rigging (hanging banners); the bottom of the banner must be a minimum of 5 metres from the ground and at least 1 metre above the wall height and 1m from the boundary of adjoining stands. Rigging over aisles ways is not allowed unless prior approval form the RX Operations Manager (Rigging heights not applicable for GPCE Sydney and Life Instyle. Please refer to the specific stand design guidelines for that show).

• Space only stands will be provided with bare concrete floor. All space only stands must provide a floor covering that meets event WHS requirements. If you do not wish to have flooring, please seek approval from RX Operations. To request carpet tiles, please contact the official stand build contractor.
• Rugs, cane mats, vinyl or linoleum flooring, tread plate sheets, 5mm clip flooring and carpet tiles over existing carpet all need to have edges taped down to the existing carpeted surface. A 50mm heavy duty tape or gaffer type tape is advisable.
• Access must be available for power supply to the distribution board located from the pit on some stands, this must be factored into the design of a stand with flooring of any type.

• All raised floors, steps and ramps within exhibits are to comply with the relevant sections of the Building Code of Australia. Any raised floor sections must be clearly distinguishable from areas of the surrounding floor space.
• All raised floors up to 115mm will require a suitable and clearly distinguishable ramp from the main exhibition floor. The ramp must be of a gradient no less than 1 to 3 and must be contained within the contracted stand space. Ramps cannot protrude into the nominated aisle way.
• All raised floors with a height greater than 115mm but less than 190mm from the main exhibition floor level or surrounding platform will be regarded as a step. Although ramped edging is not required, the stand will require a ramp in accordance with the Building code of Australia for disabled access.
• The raised floor sections or ramps must not contain sharp or dangerous edges and must not cause a trip hazard.

• Hire as many components for the stand as possible including furniture, av, and use modular build units.
• Consider using digital signage and make any printed signage non-event-specific so that it can be used multiple times.
• Consider using local suppliers, products and labour to minimise the logistical impacts.
• Reduce the need for printed materials by using QR codes to download information and replace the need for business cards by utilising RX’s lead scanning mobile app Emperia.
• Use products that have a full life cycle that come from and can be recycled.

• Water Refill Stations will be placed near the hall entries and cafes. Bring your own reusable drink bottle and refill it at one of our water refill stations throughout the day. Interested in sponsoring this initiative? Talk to our sales team today.
• RX promotes the use of “reusable cups” onsite to reduce waste. Discounts on hot beverages are available for those using a reusable cup at participating venues.
• RX Operations are working with venues to provide additional waste streams and better signage. If you require a particular waste stream for your stand, please contact RX Operations.
• Post-show donations – many venues offer the ability to donate furniture and products to charity after the event. Please contact RX Event Production if you are interested in donating.
• RX includes Carbon Friendly food items on all of our café menus via a cloud icon and CF (Carbon Friendly) next to the specific items.
• QR codes will be used for onsite registration, removing the use of paper forms, counters, and labour.
• RX is transitioning all shows to use digital guides, books, and media partner publications to replace printed materials.
• RX offers sustainable stand packages for exhibitor upgrades. Talk to your Sales Manager for more information.
  
• All exhibitors and contractors must use LED lighting only. The use of Halogen lights is now banned.